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HomeBankingMessageBird seeks entry into financial services with call for potential acquisitions

MessageBird seeks entry into financial services with call for potential acquisitions


  • MessageBird’s Acquisition Interest:
    • Dutch cloud communication platform MessageBird expresses interest in acquiring licensed payment service providers.
    • CEO Robert Vis announces the company’s focus on EMI/PI license holders for its next acquisition.
  • Acquisition Criteria:
    • MessageBird aims to acquire companies with revenues of up to $5 million.
    • Specifically targeting entities with an electronic money institution (EMI) or payment institution (PI) license.
  • Platform Overview:
    • Founded in 2011 and based in Amsterdam, MessageBird facilitates enterprise communication through API-driven omnichannel solutions.
    • Services cover popular communication channels such as WhatsApp, SMS, Facebook Messenger, and WeChat.
  • Financial Services Exploration:
    • MessageBird, known for communication enhancements, seeks to define its role in the financial services industry.
    • Acquisition of EMI or PI license holders may pave the way for entry into payment services like digital wallets and prepaid cards.
  • Acquisition Strategy Shift:
    • While past acquisitions focused on communication capabilities, the interest in financial services suggests a strategic shift.
    • CEO Vis indicates the move as a “once in a lifetime” opportunity for target companies.
  • Enquiries and Focus:
    • Following the announcement, CEO Vis claims to have received inquiries from around 30 companies.
    • MessageBird emphasizes interest in acquiring teams, licenses, and potential customers, rather than solely focusing on technology.
  • Strategic Moves in Industry:
    • The comparison drawn to Advent International’s acquisition of UK paytech myPOS in November, indicates a broader trend in the industry.

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