VTB & Rostelecom: Develop “first” universal geoplatform in Russia

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Laura M
Laura is a financial reporter, editor, and researcher with a particular interest in fintech innovation, capital markets, and the evolving global banking landscape.
  • Implementing the first universal geoplatform in Russia based on the analysis of depersonalized data using automatic machine learning (Auto ML)
  • It enables the forecasting of demands, customer flows and other factors in specific locations
  • Geoplatform products, which evaluate and predict the flow of customers and place targeted advertising
  • The geoplatform already available in 50 major cities in Russia can use it to assess locations with an area of 500 by 500 meter
  • The geoplatform will compare 170 layers of depersonalized data from the banking sector
  • VTB and Rostelecom’s geoplatform technologies can be useful for companies across different sectors ranging from retail, food
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