Thursday, September 29, 2022

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Loyal Guru: Raises Additional €8M in Series A Funding

Loyal Guru Raises Additional €8M in Series A Funding

  • Loyal Guru, a Barcelona, Spain-based SaaS customer data company, raised €8M in Series A funding
  • The round was led by Nauta Capital
  • The company intends to use the funds to further expand across Europe and the Americas and continue to develop its solution
  • LoyalGuru is a SaaS based Customer Data Platform for retailers to collect and activate their omnichannel customer data in a single view
  • This data can be used to create micro-segments based on purchase behavior and to launch hundreds of 1:1 personalized offers and loyalty programs
  • LoyalGuru enables retailers to gather, cleanse, store, enrich and distribute customer data from all possible sources

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