Fiji Kava: Launches on Alibaba’s Tmall

January 28, 2022

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Steve Sam is a financial reporter, analyst, and commentator with a strong focus on banking technology, digital payments, and the future of financial services.

Fiji Kava Launches on Alibaba’s Tmall

Fiji Kava (FIJ) launches on Alibaba’s Tmall e-commerce platform to reach more consumers in China
FijiKava is a health and wellness company known for its natural products designed to reduce anxiety, promote relaxation, improve sleep and support sports recovery
CEO Anthony Noble said the company was delighted to launch on Tmall to begin building its sales footprint in China
The Tmall launch was facilitated through a previously announced partnership with PuMate
FijiKava dipped 3.23 per cent, trading at 6 cents at 1:05 pm AEDT