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Emirates NBD taps Pine Labs to enhance merchant acquiring services

  • Partnership Overview:
    • Emirates NBD, a UAE-based banking group, partners with Pine Labs, an Indian merchant commerce fintech, to enhance merchant acquiring services.
  • Implementation and Expansion:
    • Emirates NBD will implement Pine Labs’ Credit+ solution to boost merchant acquisition capabilities.
    • The rollout will start in the UAE and expand to Egypt and the Kingdom of Saudi Arabia.
  • Credit+ Solution:
    • Provides support for both online and offline transaction processing across POS, MPOS, and e-commerce channels.
    • Offers a robust end-to-end solution for in-store and online merchant acquiring.
  • Statements:
    • Pine Labs’ CEO Amrish Rau highlights that Credit+ is built for scale and is operational in over 20 countries.
  • Company Background:
    • Pine Labs, founded in 1998, operates across India, Southeast Asia, and the Middle East.
    • In 2022, Pine Labs acquired Bengaluru-based API start-up Setu.
  • Previous Partnerships:
    • Earlier this year, Emirates NBD partnered with Singapore-based Silent Eight to enhance financial crime prevention measures.

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