US-based credit card startup company Deserve has raised $17 million in Series C funding
- Deserve focused on helping young people to build credit
- Deserve raised $17 million from Sallie Mae, Accel, Pelion, Aspect Ventures, and Mission Holdings
- The company will use the funding to scale its platform and infrastructure
- It has introduced its perks programme and mobile app in tandem to raising its largest equity round to date
- It targets 40 million college students and young adults in the US with its credit offerings
- The company has “tens of thousands of customers” from over 160 countries at over 1,800 universities across all 50 states
- Deserve uses cloud-first infrastructure, powered by machine learning to originate, process and service credit cards, providing Gen Z with the means to achieve financial independence
