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BBVA: Launches digital retail bank in Italy

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BBVA: Launches digital retail bank in Italy

  • BBVA is making a push into the Italian retail banking market with the launch of a digital-only service
  • A wholesale banking presence in Italy for over three decades but is now targeting consumers with an app-based offering
  • Customers will get a card with no printed numbers and a dynamic CVV for added security
  • Other features include an online debit card account with no fees or commissions, free transfers
  • Arrived in Italy with the goal of being the ‘Zero Commission Everyday Mobile Bank’ of reference for customers
  • A commission-free mobile banking experience, with tools that help to save and control expenses from the app in a convenient and simple way

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