Zeotap Raises $11M in Extension to its Series C Funding
- Zeotap, a Berlin, Germany-based customer data platform provider, raised $11M in extension to its Series C funding
- The latest round was led by Liberty Global Ventures with participation from Richard Pennycook CBE (former CEO of the Co-operative Group)
- The company intends to use this funds to continue to expand its business reach
- The company provides a Customer Data Platform which empowers brands to unify, enhance and activate customer data cookieless, while putting consumer privacy and compliance to the center
- The company recently announced the launch of Predictive Audiences, which enables users of Zeotap’s Customer Intelligence Platform to create and activate machine-learned segments
- The company, which is also the founding member of ID+, a universal marketing ID initiative, currently works with over 80 of the world’s top 100 brands
