Visa Strengthens Presence with Acquisition of Prisma Medios de Pago

Visa enhances its Latin American footprint by acquiring Prisma and NewPay.

Highlights:

  • Visa acquires Prisma Medios de Pago and NewPay in Argentina.
  • This acquisition strengthens Visa’s foothold in Latin America.
  • Prisma is a key player in digital payment processing.

Visa has announced the acquisition of Argentina’s Prisma Medios de Pago and its subsidiary NewPay. This strategic move aims to boost Visa’s operations in the growing Latin American fintech market.
Prisma Medios de Pago is a significant provider of digital payment solutions in Argentina, making it an attractive target for Visa as it seeks to enhance its service offerings.
The inclusion of NewPay, known for its innovative payment solutions, further strengthens Visa’s portfolio in the region, aligning with the increasing demand for digital payment services.
With this acquisition, Visa aims to expand its capabilities and adapt to the evolving fintech landscape in Latin America.

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