Veylinx, an Amsterdam, The Netherlands-based behavioral insights platform that uses skin-in-the-game to predict consumer purchase behavior, raised $2m in pre-Series A funding
The company intends to use the funds to expand and grow teams across Europe and the US, accelerate product development and launch a new platform
Veylinx provides a realistic behavioral insights platform to answer major business questions surrounding new products and services during all stages of the development cycle
The system obtains behavioral consumer insights using an approach in which consumers have real skin-in-the-game to reliably measure demand
Since December 2015 Veylinx has disrupting the world of market research supporting mostly Fortune 500 companies
Besides the fact that Veylinx continues to applied by academic researchers, Veylinx won a number of industry awards among which the IIeX Insights Innovation Award for its paradigm-shifting approach