- Veylinx, an Amsterdam, The Netherlands-based behavioral insights platform that uses skin-in-the-game to predict consumer purchase behavior, raised $2m in pre-Series A funding
- The company intends to use the funds to expand and grow teams across Europe and the US, accelerate product development and launch a new platform
- Veylinx provides a realistic behavioral insights platform to answer major business questions surrounding new products and services during all stages of the development cycle
- The system obtains behavioral consumer insights using an approach in which consumers have real skin-in-the-game to reliably measure demand
- Since December 2015 Veylinx has disrupting the world of market research supporting mostly Fortune 500 companies
- Besides the fact that Veylinx continues to applied by academic researchers, Veylinx won a number of industry awards among which the IIeX Insights Innovation Award for its paradigm-shifting approach
