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Wednesday, October 29, 2025

UpSwot: Signs up $4.3 in Seed Funding

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Laura M
Laura M
Laura is a financial reporter, editor, and researcher with a particular interest in fintech innovation, capital markets, and the evolving global banking landscape.
  • upSWOT helps Small-Medium Businesses grow and make better financial decisions Deployed as a white-label Business Finance Management solution
  • Utilising an API-driven, modern approach, similar to Plaid, upSWOT connects, collects and normalizes data
  • SMBs easily and accurately track business operations through KPI dashboards, real-time insights, and automatic alerts
  • upSWOT’s 45-person team currently services a diversified clientele from US and European banks like Raiffeisen Bank Aval
  • Common Ocean Ventures led this Seed round with participation from CFV Ventures, ICBA, First Southern National Bank, SpeedUp Venture Group
  • With this funding round, upSWOT plans to expand its US footprint, continue hiring onshore staff to support a growing list of deployments
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