- New Appointment: Synchrony appoints Pierre Habis as the new General Manager and Head of Consumer Banking.
- Effective Date: Habis takes charge of his new role this month.
- Professional Background: Formerly with Santander, Habis brings 35 years of experience in finance and consumer banking to Synchrony.
- Career Highlights: Habis previously served as Chief Consumer Banking and Digital Transformation Officer at Santander.
- Career Transition: His early career was at Wells Fargo, and later, he led consumer banking at MUFG Union Bank for nearly 12 years.
- Digital Banking Leadership: Habis is noted for founding and leading PurePoint Financial, a hybrid digital banking offering, during his tenure at MUFG Union Bank.
- Acquisition: US Bank acquired PurePoint Financial and its parent bank for $8 billion in September 2021.
- Synchrony’s Business: Synchrony operates a product comparison marketplace and offers consumer-facing products like financing solutions, credit, and pay-later services.
- Focus Area: Habis will lead Synchrony Bank, focusing on services such as Mastercard-issued credit cards and savings and retirement accounts.
