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Step: Surpasses one million users in less than four months

March 2, 2021

Step founded by financial industry veterans CJ MacDonald and Alexey Kalinichenko to provide teens and their families with financial tools
A first of its kind, Step offers users the ability to build credit before they turn 18 through a free
The company also recently closed a new venture debt facility and added major star power with baseball legend Alex Rodriguez
The rapid adoption of Step reflects the evolving needs of today’s teens
Consumers enough and they’re looking for not just a better product, but a better partner
Step done an incredible job of tapping into the teen market by creating authentic and engaging conversations across popular social media platforms