SSP and 3‑GIS realign their operations to clarify roles and deepen specialization: SSP focuses on utility services while 3‑GIS scales software leadership across both utility and telecom sectors.
Highlights:
Focused Service Delivery: SSP Innovations will now focus exclusively on delivering consulting, integration, implementation, and data services within the utility sector, reinforcing its role as a trusted utility advisor.
Expanded Software Leadership: 3‑GIS will take over SSP’s utility software products and drive their expansion across both utility and telecommunications sectors with renewed product ownership.
Leadership Alignment: New leadership roles—Darrell Rhodes for SSP services, Dustin Sutton for 3‑GIS software, with Michael Measels staying as Chief Product Officer—support a clear strategic structure and enhanced execution.
Summary:
On August 1, 2025, SSP Innovations announced a strategic realignment with 3‑GIS that redefines each company’s focus to improve clarity, agility, and client value. SSP Innovations will concentrate on utility services—consulting, integration, and data—while 3‑GIS will own and scale the software product line across utility and telecom markets
This repositioning aims to sharpen operational focus, accelerate innovation, and create more distinct yet complementary niches within the broader geospatial and utility ecosystem. SSP has also appointed new leadership roles to manage the realigned structure: Darrell Rhodes will lead SSP’s service operations, Dustin Sutton will oversee the 3‑GIS software business, and Michael Measels continues as Chief Product Officer to manage product strategy jointly .
This strategic move builds on their existing partnership and enhances each entity’s ability to deliver specialized solutions—SSP’s domain knowledge in utility services and 3‑GIS’s expertise in telecom and utility software—positioning both firms for stronger growth and market impact in rapidly evolving infrastructure markets.
