Smart AdServer: Acquires LiquidM
- Financial details of the all-cash transaction were not disclosed
- LiquidM has 23 employees, is on track to generate over €10M in gross revenue this year and is profitable
- Founded in 2013, LiquidM also acquired by German media company Bertelsmann in 2016
- Smart Adserver also says it set to grow its gross revenue by 35% to €125M this year
- The company says it has been profitable every year since it launched in 2006
- Smart’s core business is in Europe its clients include The Financial Times, Altice Media and Axel Springer
