ShotTracker: Raises $11M in Financing

January 18, 2021

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Steve Sam is a financial reporter, analyst, and commentator with a strong focus on banking technology, digital payments, and the future of financial services.

DDSports Inc. (ShotTracker), a Kansas City, MO-based developer of sports technology that captures rich performance data, raised $11M USD in funding
The round led by Evertz Technologies Limited and Verizon Ventures
The company will use the funds to accelerate its deployment across NCAA Division I Power 6 Basketball Conferences, expand hiring, further key partnerships
Founded by Davyeon Ross and Bruce Ianni and led by Bill Moses, CEO, ShotTracker brings elite-level real-time analytics to the court
Then the company’s patented technology tracks data in three parts: a ShotTracker-enabled ball, sensors on players’ jerseys, and court sensors that map the court in 3D
Data processed through a proprietary algorithm displayed on the ShotTracker app and dashboard and will also integrated with Evertz cloud-based live production solutions