- Kaldi, a UK-based fintech start-up, aims to launch in Q1 2024.
- The company plans to introduce an “easy-to-understand” savings and investment app for Gen Z and millennials.
- Users will receive 2.5% cashback on purchases made with the Kaldi card, directed into a savings pot, or auto-invested in Fidelity and Vanguard funds.
- Kaldi’s app will offer financial education resources and money management tools, enabling users to set savings goals.
- Co-founded in 2021 and headquartered in London, Kaldi is led by CEO Mark Watson and COO Justin White.
- Watson, former CEO of Ji Asia, brings experience, while White contributes over two decades of expertise in project management and finance.
- Kaldi claims to have raised over £1.5 million in pre-seed funding, including support from investors like SFC Capital, The British Business Bank, Woodside Holdings, and Mastercard.
