Metro Bank: Launches Community Christmas Marketing Campaign
- Metro Bank, has launched its Magic Money Christmas Tree marketing campaign designed to fundraise through a gold coin mechanism
- Bank’s in-house creative studio and external agencies Goodstuff and Mr. President
- Customers, colleagues, and visitors will be able to donate through cash over the counter
- Magic Money Trees will inspire more people to support children in their local community
- The campaign will be supported with a national media campaign across digital display and paid social channels
- Stores in Clapham and Sheffield will also be receiving localised support across OOH and Publishing as well as digivans
