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M12: Invests In UK’s KidTech Startup SuperAwesome

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M12: Invests In UK’s KidTech Startup SuperAwesome

  • Microsoft’s venture fund, M12, has also invested in SuperAwesome, the UK’s kid-safe digital tool and technology startup
  • SuperAwesome and Microsoft have not detailed how both the companies will collaborate with this strategic investment
  • Then this investment, the total investment of SuperAwesome has now touched the $37 million mark
  • Almost 50% growth recorded year by year and powering over 12B children digital transactions every month
  • Lately, Microsoft is majorly focusing on privacy with its web browser and its educational efforts involving Minecraft for kids
  • Recently, SuperAwesome has also launched a kid-safe over-the-top media services like classic TV shows

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