Friday, December 5, 2025
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Justt applies AI to chargeback mitigation

Justt, a chargeback mitigation innovator, has launched a new suite of machine learning powered capabilities to revolutionize chargeback management. These features provide merchants with enhanced visibility, control, and actionable insights, transforming chargeback management from a reactionary process to a proactive strategy.

Facts

  • Justt has introduced a suite of machine learning-powered capabilities to revolutionize chargeback management.
  • The win rate predictability feature utilizes advanced algorithms to analyze past and present chargeback data, offering accurate win rate predictions for each 120-day chargeback cycle. This empowers businesses to make informed cash flow and accounting decisions.
  • The performance Explainability feature leverages data science technology to provide insights into the root causes of win rate fluctuations and identifies high-impact factors affecting chargeback outcomes. These insights can be used to improve various aspects of the business, including fraud rules and end-user flow.
  • The Data Point Value Indicator offers data-driven recommendations for optimizing chargeback win rates by prioritizing the need for additional data points based on their projected impact on chargeback reversal success. Merchants can balance the benefits of providing data points with data security and engineering costs.
  • Justt’s solution benefits various departments affected by chargebacks. Finance teams gain insights into trends and patterns to optimize financial strategies. Operations and payments teams understand and improve processes influencing chargebacks. Engineering and product teams can conduct a cost-benefit analysis by providing additional data points.
  • Justt’s new features reflect their commitment to addressing chargebacks as a holistic organizational challenge. The AI-powered solution not only boosts win rates but also provides actionable insights to improve business processes and decision-making.
  • These new features strengthen Justt’s position as a data-driven holistic chargeback management solution provider. They empower customers to enhance their accounting processes, reduce legitimate chargebacks, and make informed decisions on resource allocation.

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