- Jifflenow, a San Jose, Calif.-based meeting automation platform (MAP) provider, raised $11.9m in funding
- The round was led by Trousdale Capital with participation from existing major investors
- As part of the transaction, Nima Shahian, founder and managing partner of Trousdale Capital, joined Jifflenow’s board of directors
- The company also intends to use the funds to accelerate product development and to expand marketing and sales efforts
- Jifflenow provides a cloud-based meeting automation platform (MAP) for marketing and sales teams to automate the scheduling of business meetings at live and virtual events and simplify registration to sessions and webinars
- The platform also offers advanced outbound and inbound request processes that makes it easy for its enterprise customers to generate thousands of customer engagements
