Italy’s Banca Sella becomes first European bank to launch QR code for the visually impaired

  • Banca Sella, an Italian bank with over 300 branches, is the first bank in Europe to implement TQ Braille, a tactile identification tool developed by Arti Grafiche Parini.
  • The bank will begin using TQ Braille technology on printed materials this month, featuring a QR code within a Braille-embossed frame.
  • The QR code directs users to an accessible web page or document that can be read aloud by screen reader systems like iOS’s VoiceOver and Android’s TalkBack.
  • The initiative is supported by UICI, Italy’s association for the visually impaired, and aligns with Sella Group’s “Make an Impact” plan, which focuses on enhancing product and service accessibility.
  • Banca Sella’s efforts are part of a broader movement in the financial sector to meet the needs of visually impaired individuals, similar to Brazilian challenger Parabank, which plans to introduce Braille and tactile features on physical cards.
Laura M
Laura M
Laura is a financial reporter, editor, and researcher with a particular interest in fintech innovation, capital markets, and the evolving global banking landscape.

You May Also Like

Visa Strengthens Ties as Anchor Investor in PayPay IPO

Visa commits to supporting PayPay's growth through IPO investment. Highlights: Visa invests as anchor in PayPay's IPO.This move highlights...

Santander and Mastercard Complete Europe’s First Live Agentic AI Transaction

This groundbreaking transaction marks a milestone in AI-driven financial technology. Highlights: Santander and Mastercard execute Europe’s first agentic AI...

Apple Strengthens Reach with Apple Pay Launch in India

Apple Pay expands its footprint, aiming to capture the Indian digital payments market. Highlights: Apple Pay officially launches in...

Brink’s Strengthens Position with $6.6B NCR Acquisition

Brink's expands its services through strategic acquisition of NCR's Atleos. Highlights: Brink's acquires NCR Atleos for $6.6 billion.The deal...