FinTechFunding

Forbidden Foods: Extends Blue Dinosaur offerings with WHSmith

Forbidden Foods Extends Blue Dinosaur offerings with WHSmith

  • Forbidden Foods (FFF) secures a 57 per cent increase in the number of products sold in WHSmith stores
  • As part of an extended agreement, FFF’s Blue Dinosaur products will be expanded, growing from seven to 11 products stocked, including snack and peanut butter bars
  • There are no minimum order volumes specified in the contract, and stock will continue to be drawn from FFF’s existing distribution networks
  • FFF says it will now work with WHSmith to execute the rollout of new products and related marketing activities
  • ForbiddenFoods shares are up 7.14 per cent and trading at 1.5 cents at 2:16 pm AEST
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Steve Sam
Steve Sam
Steve Sam is a financial reporter, analyst, and commentator with a strong focus on banking technology, digital payments, and the future of financial services.

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