Cortina Raises $6M in Seed Funding
- Cortina, a New York-based provider of a software solution for retailers to expand their business into new categories, raised $6M in Seed funding
- The round was led by Point72 Ventures with participation from AlleyCorp, Primary VC, Blue Watch, and Lorimer
- The company intends to use the funds to grow the product and team
- The company provides a marketplace platform that enables brands and retailers to expand beyond their core business into new categories and products without taking on any inventory risk
- The platform allows brands to sell other vendor’s products directly on their own site, keeping their own brand experience while offering complementary products for their customers
- The company supports direct connections to a limitless number of partners and is agnostic to all ecommerce and back-end technologies
