Cheddar: Launches a new cashback feature
- Cheddar, the bank account-enabled instant payments platform, has announced the launch of its new cashback feature
- Users will be paid cash straight back into their bank account as they spend with partnered retailers
- Following a trial debut at the UK’s biggest food and music festival tour, Pub in the Park
- Already a variety of well-known retailers are onboard including Ocado, Joe & The Juice, and Sports Direct
- Anyone can sign-up to the app effortlessly for free and use their existing debit or credit cards, Apple Pay or Google Pay
- The open banking-enabled platform uses customer spend data, via first-party consent, to personalize its cashback offerings for users
