Summary of April’s Appointment of Raj Doshi as COO
- Company Details:
- Name: April.
- Location: New York.
- Founded: 2021.
- Specialization: AI-powered tax-filing solutions embedded with financial services providers.
- Integration: Tech integrated with over 20 fintech platforms (e.g., Gusto, Chime, Dayforce).
- New Appointment:
- Position: President and Chief Operating Officer (COO).
- Name: Raj Doshi.
- Objective: To “supercharge” growth as the first new national e-file provider in 15 years.
- Roles and Responsibilities:
- Scaling: Tasked with scaling the firm’s embedded partnership model.
- Growth: Driving the next phase of the company’s growth.
- Statements:
- CEO Ben Borodach: Praised Doshi’s experience in scaling tax and technology businesses, highlighting his value in integrating with financial services providers and expanding AI-driven tax solutions.
- Raj Doshi’s Background:
- Previous Role: Chief Growth and Marketing Officer at Avantax.
- Experience at Avantax: Led the establishment of advanced go-to-market capabilities and implemented targeted marketing tactics for high-value segments.
- Career Experience: Worked at McKinsey & Company, Updater, and Google.
- Role at Google: Head of Sales Strategy and Operations for Google Fiber.
