Advanzia Bank: Partners with Backbase

  • Advanzia Bank S.A.a European digital bank specializing in credit cards and payment solutions
  • Backbase on a mission to transform the broken banking system, so financial institutions don’t just interact they engage with the people they serve
  • Partners with Backbase to accelerate digital transformation and elevate the customer experience
  • The long-term partnership includes the implementation of Baas a cloud solution that enables banks to develop and release new digital services
  • The collaboration with Backbase and the new app launches form a key part of Advanzia’s omnichannel growth strategy
  • Advanzia’s strategy also includes the harmonization of all underlying business processes, enhanced data management, and service partner integration
Laura M
Laura M
Laura is a financial reporter, editor, and researcher with a particular interest in fintech innovation, capital markets, and the evolving global banking landscape.

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