CBA: Partners with gift card disrupter Karta
- CBA announced a new strategic partnership with gift card disrupter Karta to revolutionize the gifting experience for consumers
- The partnership includes investing new capital in Karta in exchange for a 20 percent shareholding in the Australian-based company
- Karta is a start-up gift card platform developed by a team of the gift card and payments experts
- Karta brings together technology and gifting experiences to simplify gift cards for consumers and businesses
- The partnership with Karta strengthens CommBank’s Shopping offering following the Group’s investment
- Through a new partnership with Karta revolutionise gift cards as know them by allowing consumers to purchase a gift card
