Behalf: Announced $19 million in new venture financing
- Behalf is an alternative financing provider on a mission to increase sales and improve cash flow for both merchants and their business customers
- Provider of In-Purchase Financing solutions for B2B sellers and buyers announced $19 million in new venture financing
- The round led by existing investors MissionOG, Viola Growth, Viola Credit, and Vintage Investment Partners
- New investors Migdal Insurance and La Maison Partners also participating in the round
- Announced the creation of a new debt facility totaling up to $100 million, provided by funds managed by Ares Management Corporation
- The capital raised enable to expand the availability of In-Purchase Financing to a broader array of B2B merchants
