- Misfits Market, a Delanco, N.J.-based online grocer that offers quality, sustainably sourced food at a value, raised $200M in Series C funding
- The round co-led by Accel and D1 Capital, with participation from existing investors Valor Equity Partners, Greenoaks Capital, Sound Ventures, and Third Kind Ventures
- In conjunction with the funding, Accel’s Ryan Sweeney will join Misfits Market’s Board of Directors
- The company also intends to use the funds to expand into every major grocery category and distribute across every underserved area nationwide
- The oversubscribed round brings the company’s total funding to $301.5M to-date
- The only D2C online grocery service delivering quality products discounted up to 40% compared to those offered by premium, on-demand/in-store grocers has officially surpassed ‘unicorn’ status
