- AppTweak, a Brussels, Belgium-based app store optimization (ASO) platform used by large apps and games, raised $22m in Series B funding
- Early backer Media Group Rossel made the investment
- The company intends to use the funds to strengthen its international presence, notably in APAC and EMEA, expand its app marketing platform and broaden its managed services
- AppTweak also provides app developers and game publishers with a data science driven optimization platform that offers actionable insights to increase their visibility and downloads in the app stores
- The platform currently empowers +1,500 mobile leaders – such as Amazon, Jam City, Yelp, and Adobe
- The company employs 50 people across four continents
