- Feedback Loop, a NYC-based agile research technology company that delivers continuous consumer insights to brands, raised further $14M in funding
- The round, which brought total Series A funding to $24m and total funding to date to $29m, was led by Crosslink Capital, with participation from Spider Capital
- The company intends to use the funds to accelerate product development and drive widespread adoption of its agile research platform
- Feedback Loop provides an agile research platform that automates critical research processes, such as generating surveys, sourcing consumers, and analyzing and surfacing insights
- Feedback Loop currently caters to companies across industries, with a focus on consumer healthcare, CPG, finance, insurance and media
- Customers include brands such as Farmers Insurance, Humana, Lending Tree, and Uber
