- Fygo allows students and staff at Durham University to turn any normal bank card into a loyalty and rewards card using their free mobile app
- Students and staff link any bank card to the app through a secure interface and spend using a linked card at Fygo partners
- The cash rewards instantly credited to their accounts act as a welcome income supplement
- A variety of business types, both in-store and online expected to available on the app for launch
- As Fygo recognise both in-store and online card payments automatically, partner brands promote omnichannel campaigns
- Fygo allowed each user to earn one point and send a point to a friend after every purchase
