Visa Launches Trust Protocol for Secure Agentic Commerce

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A new framework to enhance trust in digital transactions.

Highlights:

  • Visa introduces a Trust Protocol for agentic commerce.
  • Framework aims to enhance security and trust in transactions.
  • Utilizes advanced technology to verify digital interactions.
  • Targets improvements in the overall user experience.

Visa has launched a new Trust Protocol aimed at enhancing security within the realm of agentic commerce. This innovative framework is designed to ensure reliable and secure digital transactions, addressing the growing demand for trust in fintech environments. By leveraging advanced technology, Visa aims to verify digital interactions, ultimately improving user experiences. The initiative is expected to foster greater confidence among consumers and businesses alike in digital transactions.

Steve Sam
Steve Sam
Steve Sam is a financial reporter, analyst, and commentator with a strong focus on banking technology, digital payments, and the future of financial services.
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